The weather’s still a bit chilly, but the projects are heating up at CS! In our first 2017 issue of The Bridge, we hit our stride with the rebrand of a local marathon, and keep the Hispanic marketing insights coming. New Year, new CultureSpan solutions. Enjoy!
Branding Springfoot: The Premier Race of the Southwest
The New Year is a time for a new look. So, when the El Paso Marathon wanted a rebrand, we helped them put their best foot forward. Check it out. »
Sending Health Information
to Hispanics? Choose Your Media Wisely.
By Manny Rodriguez
Finding the perfect prescription for solving Hispanic healthcare marketing challenges can be tricky. In this article "Dr. Manny" shares his insights on how to make your message easy to swallow.
Football meets culture: an L.A. Rams fan package
by Mike Matthews
In our latest creative exercise, we tackled transcreating a branding package for the L.A. Rams. It was just for fun, but we think it was a touchdown and a two-point conversion!
How To Become “El Jefe” of Snapchat: New Marketing Strategies For Hispanic Millennials
By Chris Diaz
Navigating the jungle of marketing on social media platforms takes a special skillset. It can be even trickier when you add in the need for cultural considerations. Lucky for you, our resident social guru Chris breaks it down in this easy to implement article.
That CultureSpan Life
2016 was a banner year for the CS family, and we were happy to have you along for the ride. Now, as 2017 is in full swing, we’re excited to share all of our newest and coolest projects. Stay tuned!